My profile ↓
Queen Mary University of LondonMSc Digital Marketing · Class of 2024
Scroll to put the pieces together
00/ 16 pieces in place
Digital marketer · Bangkok · Open to work
Pataraporn Ratanapaskorn
Every piece adds up.
Strategy, content and data, put together until the numbers move: 0.4% → 3.0% conversion at Warrix. MSc Digital Marketing with Distinction, Queen Mary University of London.
Profile
Everything a hiring team checks. In one profile.
Open to new rolesDigital marketing
Pataraporn Ratanapaskorn
Digital Marketing at Warrix Sport PCL · MSc Digital Marketing (Distinction), QMUL
7.5×conversion lift
6.86Mviews in 28 days
Top 10of 43 teams
3.90GPAX, BBA
W
Digital Marketing · Performance MarketingWarrix Sport Public Company Limited
Feb 2025 – Present · Bangkok · Lifestyle products
- Content plans and creative briefs for designers and promotions, tied to campaign goals and market trends; managed the ad budget
- Analysed sales and ad data to find and ship optimisations
- Ran social, website, promotions and offline activity on an action plan with owners and milestones
- Worked with agencies and media partners; helped run high-impact events
MJ
Digital Marketing · FreelanceMJ OPO · trading-education brand
Jun 2025 – Apr 2026
- Rebrand, brand CI, positioning and artwork
- Social content and analytics on Facebook, TikTok and Instagram
- Marketing strategy
SC
Marketing & Events InternThai–Swedish Chamber of Commerce (SweCham)
Jan – Apr 2022
- Organised and promoted events and seminars
- Newsletters, invitations and exhibition materials
- Partner relations; social and website strategy; campaign analysis
QM
MSc Digital MarketingQueen Mary University of London
Sep 2023 – Sep 2024 · London
DistinctionBU
BBA, International Business ManagementBurapha University International College
2019 – 2023 · Chonburi
GPAX 3.90IE
Globalization, Economic Growth and StabilityIE Business School · edX specialization
May 2020
KM
B.Arch, Interior ArchitectureKing Mongkut's University of Technology Thonburi
2017 – 2019 · GPAX 3.44 · transferred to business
Tools
Facebook AnalyticsGoogle AnalyticsPower BIExcelPowerPointWordSPSSPhotoshopPremiere Pro
Strengths
Performance marketingContent strategySEO / SEMMarket researchBrand CIStoryboardingEvents
Languages
ThaiNative
EnglishAdvanced
The brief
Every brief starts with a problem. Here's how I answer.
Not real client chats: these are the briefs marketers hear most, answered with work I've actually done.
01 / 05
B
Brand teama typical brief
Our lifestyle line gets views, but nobody buys.
Then the audience is off, not the product. Re-segment by behaviour and lifestyle, then rebuild the content for them.
Conversion rate · Warrix Active & Lifestyle
0.4% → 3.0%7.5×
People still think we only make sportswear.
So we show the brand beyond sport, Facebook and Instagram first.
Facebook views · 1–28 Jul
6,863,246▲ 356.1%
Is Instagram even worth the effort?
Instagram · 17 Mar – 15 Apr
▲ 511.5%profile visits
3,934 new followers · 3.1K interactions
Can you make decisions like it's your own business?
I did, for five rounds.
Tabletto simulation · MSc
£39,679top 10 of 43
We need people to feel something, not just see an ad.
Storyboard first. Then direct it and cut it.
Spotify brand film · MSc
10 scenes
concept · direction · edit
By the numbers
Results first. Adjectives later.
fFacebook views · Warrix · 1–28 Jul
6,863,246
▲ 356.1% vs the previous 28 days
%Conversion rate
0.4%Before
3.0%After
Instagram · Warrix
+511.5%
profile visits · 3,934 new followers
★Content quality
+20%
Warrix · after the content rebuild
QEducation
MSc Digital Marketing, DistinctionQueen Mary University of London, 2024 · BBA, GPAX 3.90
⌘Toolkit & languages
Facebook & Google AnalyticsPower BIExcelSPSSPhotoshopPremiere ProSEO / SEM
Thai, native · English, advanced
Got a brand that needs
to convert?
Open to digital marketing, performance and brand roles in Thailand and abroad.